We Specialize in Charter School Marketing

Proven strategies that lower costs and 
increase enrollment

California Charter School Case Study

Real Results

One California charter school came to us with these exact challenges. Here’s what happened when we implemented a focused digital strategy:

2024

Cost Per Lead

$55.33

Conversion Rate

6.2%

2025

Cost Per Lead

$9.08 (↓84%)

Conversion Rate
23.5% (↑279%)

What Changed?

We replaced their general website traffic with a dedicated enrollment landing page, launched campaigns earlier in the season to build awareness, and optimized every element for parent decision-making.

The Strategy that Works

Speaking directly to parents’ concerns about safety, academics, and community

User experience first, then reaching families before peak enrollment season

Streamlined experiences that guide parents to action

Optimized for how families actually search and engage

Continuous testing and refinement for maximum ROI

Secret Link